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Golf Le Fleur* 

Product Catalog

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Deliverables

20 – page booklet

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Programs

Adobe Photoshop, Illustrator, InDesign, Lightroom

Brief

Select an existing e-commerce client to design and print a minimum 12-page product catalog and style guide. The final artifact should combine graphics, photos, content and purchasing info to chronicle their chosen company’s product launch. Project Details include; 12 pages minimum, 15 products, 1 lifestyle spread, 1 grid of products spread, Product Details, About the Company, Customer Testimonials, Educational Section, Return & Warranty Section, Ordering Information, and Terms & Conditions.

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Concept

Golf le Fleur* is a sister company of GOLF WANG, owned by celebrity and artist Tyler Okonma, or better known as Tyler, the Creator. Golf le Fleur* is an elevated and luxurious brand known for their high quality products and collaborations. This catalog highlights opulence as a celebration of black excellence and wealth.

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